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Insights on housing data, sellers and the future of the market

Five common mistakes agents make when farming -- and how you can avoid making them

March 6, 2018 by SmartZip

When it comes to farming a local market area, are you doing everything you can to drive in real estate seller leads? Here are five common mistakes real estate agents make when farming.

Mistake #1: Agents tend to “stick to what they know”

It takes time to build a brand via farming techniques, and agents are often unlikely to select a new farm outside their usual market area. Sometimes, this means that agents...


Recent posts

Tinder for real estate? How digital matchmaking could change the game for agents

March 1, 2018 by SmartZip

We get it. You’ve heard a lot about predictive analytics, but every...

Algorithm, Shmalgorithm: How agents can still dominate on Facebook in 2018​

February 21, 2018 by SmartZip

Were you, like most agents, shocked and scared when you heard that...

Going for the Gold: 3 Things Agents Can Learn from Olympic Bobsledders

February 9, 2018 by Judy McHargue

If you’re anything like us, you’re channeling the Olympic spirit...

How Brokers Can Use Predictive Analytics to Recruit, Retain Top Agents

February 2, 2018 by SmartZip

Originally published on RISMedia’s blog, Housecall, written by...

Want new sellers? Then you need new, predictive solutions

January 29, 2018 by SmartZip

For decades, smart agents have used location-based farming to build up...

Three CRE Jobs That Will Change With The Rise Of Predictive Analytics

January 28, 2018 by Judy McHargue

In a recent article titled, Three CRE Jobs That Will Change With The...

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