Smart Farming for Real Estate

Target Homeowners that are most likely to sell in your area.

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Boost your listings with SmartTargeting

Predictive Analytics
Knowing who to target is everything
Prospect easier and smarter with a single platform that combines big data, predictive analytics and automated marketing to grow your business.
Predicting Listings
Explore the full range of SmartZip solutions
Our full suite of powerful analytics, marketing, recruiting, and data tools is purpose-built to give you and your team a competitive edge, boosting your productivity and driving more transactions.
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We Predict Listings

Predictive Analytics and Big Data drive most decisions in businesses around the world. Now it can be used to grow your Real Estate business.

Prediction Accuracy
Homeowner Data Sources
Agents leveraging Smart Data
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Download a free Guide to Geo-Farming for Real Estate Agents

This guide provides tips and insignts on why farming will help grow your business and what you need to consider and evaluate when building your farm.

Download Guide

Proven Listing Success

Customer success is our priority. With thousands of agents on our platform we strive to provide best-of-class service.

Save time by focusing only on predicted sellers

When you have data-backed listing predictions, you can concentrate on the people who matter most. With SmartTargeting, your "farm" isn't just a ZIP code. It's a narrowed list of the homeowners most likely to sell.

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Access Leads in your Territory
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Automated Marketing
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Homeowner Contact Information
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Apps to help drive your business
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Smart Farming drives Quality Leads

Only 5% of Homeowners are thinking of selling at any point in time. Make sure your brand is in front of them constantly so you can win listings.
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Build a consistent brand, automatically

Traditional farming is time-consuming, and most agents can't keep up. With SmartTargeting, you can schedule automated, consistent marketing to your top prospects in just a few clicks. Never again waste time at the printer, the post office, or exporting that dreaded contact list.

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Fill your pipeline with qualified seller leads

What if you could speak with potential sellers even before your competitors know they're ready to list? With SmartTargeting, you can. Leverage seller-centric branded offers to capture the right homeowner's attention (and contact information) at the right time.

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Start each day with a plan for follow up

Follow up is hard and it's easy to miss the right time to connect. The CheckIn app gives a daily action plan and lead alerts so you can focus on the homeowners who deserve the most attention. Plus, each recommended action comes with deep insights on the contact so you can always talk in context.

Seller Leads in Real Estate

A Case For Documentation: Tracking Your Marketing Wins (And Losses)

While nearly everyone has an opinion on the shiny left or right turns in marketing technology, sometimes the most cost-effective... or simply effective maneuvers are digging through your backlog of marketing campaign reviews. Don't have a year-end review to sift through? Then this article's for you...

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5 Reasons Why People Are Selling Their Home Right Now

Let's talk about some of the key things driving people to sell their homes right now.

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What is a Real Estate AVM?

This article outlines the basics of real estate AVM, its pros and cons for property owners and real estate businesses.

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How to Choose your Geographical Real Estate Farm

Learn the key things you need to look for in your geographical farm to grow your business.

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Lead Generation 101 - What is it and How Can You Do it Effectively? 

In this article, we cover what lead generation is and effective strategies top agents are using to generate leads.

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How To: Generate Listings with Smart Zip

Generating leads that are customized to your company can often be challenging. Fortunately for you, SmartZip offers a robust and specific list of seller leads generated through predictive analytics.

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The Future of Bitcoin and Real Estate

Whether you own real estate or own Bitcoin, the future does seem like these two will eventually find it's way into your life. The future of real estate and bitcoin are about to intersect in a big way, and here are a few things to look out for in the coming years.

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What is Smart Targeting in Real Estate? And Should You be Using it?

When it comes to almost every aspect of real estate, from getting leads to closing with clients, technology has become a necessity for any realtor who wants to move up in the business.

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How to Find and Convert FSBO Leads

Learn how to expand your real estate business by leveraging FSBO leads.

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Customers love us

Even though we spend a lot of time analyzing data and building new apps, we know the reason we exist is to service our customers.

“Recruiting is increasingly difficult. Reach150 is an easy way to tell their story.”

James Dwiggins
CEO, NextHome

“Recruiting is the top goal for sales leaders. Reach150 helps us, help them.”

Susan Patt
BHHS Fox & Roach

“Together, we have 19 SmartZip listings! It's a key piece of our continued success. ”

Scott Newman & Scott Kabel
Newman Realty

“38 closed listings in her second year. The best listing generation program I have ever used.”

Dana Hall-Bradley
Better Homes and Gardens Real Estate Fine Living

“The SmartTargeting program is the most profitable program I am working with right now”

Steve Johnstone
Keller Williams Infinity

“After three years actively using the program, Maddy tripled her income.

Maddy Mattson
Coldwell Banker
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